Friday, 31 January 2014

Target Audience Research





From the group, I discovered that, overall, staying at home using film websites like Netflix was the preferred method of watching films. I think the reason behind this is because Netflix is quick and easy to set up, new members have one months worth of free and full access to any film or TV series, from then on it is only £5.99 a month. I assume that it is more comfortable to stay at home because they're able to pause, rewind and select the film as they please. Whereas going to the cinema proves to be an inconvenience for some because of the price- a film ticket for students at Vue cinema costs £7.10. Despite this, Kirstie explains how she has been attending cinema more recently. This shows that cinema audience numbers can vary from time to time due to factors including what films are out, the ease of the cost of the cinema experience and the season. Some people prefer to attend cinema during the winter months.

Further research into gender and film genres:

Target Audience Research Copy | Piktochart Infographic Editor


The results shown are similar to what I found in my own research. Both results show that males typically prefer more intense action based films whereas females tend to show interest in romance, musicals and fantasy.








These results show the trends in age and genre- my research lacked a broader range of ages due to the availability of those willing to answer. Young adults (13-25) show the most interest into action adventure and murder more than the other two ages groups. All of the research enables me to establish my target audience: males aged 15-25. Although the Fischoff study choose to categorize 'young' as 13-25 I think my film's plot would contain too much violence and gore for someone under 15 to watch/understand.


Finding Music

www.freesfx.co.uk

'Freesfx' allows us to download free music without problems with licensing. At first, I signed up to “www.mobygratis.com” but then realised that it would take up to two weeks to request a track. After finding 'freesfx' I decided that it would be more convenient to download tracks and short sound effects from there instead. In my opinion, ‘freesfx’ also provides more variety than ‘mobygratis’.

Calm Mysterious Droning Texture

We want to ensure that most of the film is accompanied with music or speech. This audio track will be played during shots 1-4 and during most of the conversation between the doctor and patient. These scenes will use this track because it has an eerie sound to it which reflects the doctor’s mysterious, slightly distant behaviour.

Monster Attack

This will be used for the ident's jingle- we wanted something upbeat and rhythmic. This was found on JewelBeat which allows people to download free tracks without problems with licensing. 

Focus Group



After taking in the feedback it is evident that there is still a lot of work to do before the editing process begins. The main issues were mainly about the sense of realism of the acting and how they reflect certain characters. To solve this there should be more diegetic discussion between the doctor and his patient to increase our sympathy for the patient as a result of the doctor's suspicious persistence. More conversation between the two would also make the storyline clearer- it was suggested that parts of the conversation should refer to the visions as they play on screen.

Choosing Title Font

After the final shot, the title, "The Hypnotist", will appear in typewriter text.


Final shot:


Typewriter text in Final Cut Express:

(Screen grab)


Purpose: 


For the font we used "Lucky Typewriter" from "www.dafont.com". The typewriter font complements the clinical/office setting of the main character, Dr. J. Smith. We wanted to achieve a more filmic quality to our thriller instead of using basic fonts available on Final Cut Express.




Resolving Issues


After the group meeting we went out to film scenes one and four again in order to resolve some of the issues that were discussed in the group meeting on Wednesday. During editing we removed the second checklist shot. We were able to resolve the framing in shot 7 by varying the shots as each person spoke and filming directly in front of the two for some shots. This filming will enable us to include office shots amongst Rupert's visions in order to sustain the continuity. We also incorporated more dialogue in the office scenes in order to emphasise moments of confusion on Rupert's part and strange instigation from the doctor. However I think this could have been done to a better standard by including even more discussion. We could also of filmed a shot of the photo being rearranged on Dr. J. Smith's desk so the audience clearly understand that he is corrupt and is in fact manipulating his patients to murder people. The only hint of this is through the checklist shot and his conversation with Rupert. 

Wednesday, 29 January 2014

Group Meeting

Today we sat down and discussed possible issues with our film. We watched the film over several times and found that we need to include:

1) Titles: "Productions presents" etc. before film with titles on black screen as opposed to superimposing because of fragmented story-line.

2) The narrative is non-linear which made ordering the clips in a coherent order slightly challenging. We found that including office shots amongst Rupert's visions would sustain the continuity.

3) Substitute the zoom of the name tag outside the office with a still shot (shot 3/4).

4) The framing in shot 7 is awkward- we need to film this scene again with the camera placed centrally during shots of Rupert and Dr. J. Smith in the same frame. 

5) Remove the second checklist shot, one is enough for the audience to understand the doctor's hidden agenda.

6) We should incorporate more dialogue in the office scenes to emphasise moments of disorientation from Rupert and instigation from the doctor. For example, Rupert should ask more questions like "why me?", "who is she?", "what's going on?" etc. meanwhile Dr. J. Smith should urge him to approach her: "why don't you approach her and see if she knows you?".

7) Perhaps include the photo briefly in the scene. We could include this in a close up shot of Dr. J. Smith placing a pen on the desk next to the photo frame.

Monday, 20 January 2014

Studio Ident

We initially discussed combining our initials for our company name but we couldn't find any suitable combinations. In order to work efficiently, George and Conor took the role as studio ident creators. The intention was to make our studio ident look and sound grand so they researched Greek gods for a creative name. "Helios" was the final choice because in Greek mythology, he was the personification of the Sun- this meant we could use an image of a bright, glowing sun alongside a bold font to suit the desired grand appearance.


Studio ident:






Friday, 17 January 2014

Editing process commences

Today within the group we assigned each other with the following roles: George created the studio ident "Helios Studios", Conor found the jingle to play as our ident is presented and Rebecca created the film title "The Hypnotist" to appear at the end of our film opening. Meanwhile, I continued with the film's editing by selecting the necessary clips. I also began to place the clips in a relatively chronological order; in some places completing the match-on-action shots.





Fade to white effect:

1- Click at the start/end of a clip
2- Effects > Video Transitions > Dissolve > Dip to Colour Dissolve
3- Right-click the "Dip to Colour Dissolve" item in the track below
4- Select "Open" to display the editing screen
5- From here change the colour to white







Monday, 13 January 2014

Opening Titles Analysis


Location Sheet

Production Schedule
Location Visit Sheet


Programme Title: The Hypnotist
Rough Sketch/Explanation of location and key points to note

The alley way near Robert Clack and Crowlands Golf course, this location was chosen for the final scene/violent visions because of the general worried/concerned reaction to a male approaching a vulnerable woman in an alleyway.

Access to location via:

Buses, 175/173 from Heathway and 5 from Barking, 128 from Ilford 

Name and number of location contact:

Robert Clack Lower School
0208 8270 4222
Health and Safety Issues to note:

·         Dangerous objects in alley way 
·         Rain may cause filming problems 
Potential Filming Problems :

·         Weather problems, rain could cause filming problems 
·         Although it would be best to film this scene in the dark to increase anticipation and fear, it is not practical for seeing the action on screen. There are no lights in the alleyway.
·         Restricted space to film; we want to maintain a slight distance from the actors unless a close-up shot is necessary.
Additional Notes:  (map of area/weather forecast etc)


Crowlands Heath Golf Club

Storyboard

Scene 1-2 



Scene 3


















Scene 3 continued


















Scene 4



















Day 4: Filming

We had to film day 4 on January 12th as opposed to the 11th because not every member of the group was able to attend. The meet-up was set for 2pm and we began filming just before 3pm after setting up, discussing the plan and other general organisation of props. The filming itself took an hour and a half which was quicker than expected despite the cold temperature.

Filming shots 33-35 proved to be difficult with a breeze and an almost empty lighter which meant that the initial idea of shooting until the face vanished into ashes was not possible.




Sunday, 12 January 2014

Treatment


Treatment

Group Roles


Cinematography: Saana, Conor
Mise-en-scene: Rebecca
Sound: Rebecca, George
Editing: Conor, Saana

Title: 

The Hypnotist 

Synopsis:

Dr J. Smith specialises in hypnotism and provides treatment for patients who have previously suffered trauma. Rupert Jones is one of his patients who attends a session after suffering from increasingly violent and obsessive visions of an unknown girl. In attempt to unravel his issues the doctor heavily influences his patient to confront the issue by finding this girl. Rupert, who remains disorientated, is offered hypnotism and without consent, a strange injection to follow. Rupert’s visions repeatedly reveal him carrying a torn photograph of his victim which matches the complete photograph on his doctor’s desk. The complete copy shows that Dr. J. Smith is in the previously missing half of the photograph. Is the hypnotist really who he appears to be?

Key Genre Conventions:


“Fast-paced and frequent action”:

The frequent visions of Rupert’s to create a non-linear narrative that jumps from the visions back to the session in the doctor’s office.

“Resourceful heroes who must thwart the actions of more powerful and better equipped villains”

The remainder of the film would follow up on more individual cases of the “serial killings” that have been occurring. The audience will discover that the doctor is behind each and every murder that will result in his victims (the patients) fighting back for justice. 

“Ordinary citizens accidentally drawn to danger”

Each of Dr. J. Smith’s patients are ordinary and helpless who believe they are in safe hands however by chance, by being advised to choose his services, they fall victim to become murderers through mental influence.

“Primary mood: ‘fearful excitement’”

“There is one thing that I get to offer you, and that is hypnotherapy” is the line that will commence the following action. This intends to leave the viewer anticipating what is to follow while feeling slightly on edge as a result of previous shots.


“The conflict between the main characters is mental and emotional as

opposed to physical”

We are attempting to lean more to the ‘psychological’ thriller genre. “Mental” conflict is displayed
through the patient’s visions and the influential hypnotherapy of the doctor. Although one incident of 
“physical” conflict occurs during the film’s opening (the injection), it’s purpose is to affect Rupert 
mentally to cause him to continue having visions until he carries out the murder.

“Characters who switch sides or who cannot be trusted”

This applies to the doctor’s character and at the same time, his patient, Rupert. Although it isn’t made explicit, there are hints that alert the audience that Dr. J. Smith is not genuine and may be the cause of Rupert’s aggressive visions. Equally so, Rupert’s character is split; while he is victimised we cannot trust him entirely because his visions suggest that he is capable of murder.

“The use of a staircase as a motif for impending danger or suspense”

The Hitchcockian convention of a staircase is used at the beginning to create suspense as the character’s identity is not given away.  



Thriller devices:


Cliffhangers: increase audience's anticipation and are used throughout with Rupert’s visions. They are 
often cut short to retain information and to add to the disorientated feel to the opening that is used to 
reflect Rupert’s state of mind.

Red herrings: misleads or distracts the audience from the central issue. In one or two shots there will be more than one person in the shot, particularly in the early visions. This will be included to distract and confuse the audience from the central character.